The paracord range expands this fall with six new reflective colorways, including autumn-inspired oranges, deep forest greens, and a high-visibility safety yellow. Each variant keeps the full Type III construction with reflective tracer yarns woven into the 32-strand sheath.

The new colors were selected after reviewing best-seller data from craft and outdoor channels. Warm tones dominate bracelet and lanyard projects in the second half of the year, while safety yellow continues to sell year-round to customers building pet collars and nighttime walking gear.

Samples have already been sent to long-term wholesale partners, and early feedback has been positive. Several buyers have requested mixed-color cartons that pair the new shades with established best sellers, a configuration we now support at standard minimum quantities.

The fall range is available on 50 ft, 100 ft, and 300 ft spools, as well as in kit form for retail gift packaging. Full color cards and sample hanks can be requested through your usual sales contact.

Alongside the new colors, the sheath weaving tension has been fine-tuned so the reflective tracers sit flush with the surface, reducing snagging during craft work. The cord still meets the full Type III specification, with a minimum breaking strength of 550 lbs verified batch by batch. For retailers, the fall range arrives with updated counter cards showing all colorways side by side, and a mixed master carton configuration is available that includes two spools of each new shade. Craft-focused distributors can also request hanked versions, which have proven popular for bracelet kits and classroom projects where shorter pieces are more practical than full spools.